If you enjoy writing, that’s great, because that’s at the core of content development. A Content developer is responsible for developing a company’s content strategy, as well as creating its deliverables. Along with creative content development, you need to brainstorm what type of content would appeal to a client’s customers and prospects. Content developers are essentially involved in the creation, development & editing of content for various activities related to online marketing as well as front-end web development.
As a Content Developer, you should be able to create blog posts, web content, newsletters, video content. Your responsibility also include the technical aspect of content creation such as basic HTML formatting & Search Engine Optimization. Core responsibilities also includes managing content disctribution, collaborating with variety of different people to create effective content. You should working under Marketing Department.
Beside from assisting in marketing campaigns, content development’s main concentration is to increase communication and audience involvement. Developing content helps to ensure that every bit of content produced underscores the brand and the consumer group it aims to reach. The scope of a content developer’s role is not limited to written outputs alone, It covers other forms of content that can be used in digital marketing, such as static web copies, images, video content, product brochures and podcasts.
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