Job Description
Job Responsibilities
- Manage PPC efforts on Google Ads, Facebook Ads, Linekdin Ads, Youtube Ads.
- Expand advertising campaigns to drive continued growth in a high-performing marketing channel.
- Ensure accurate conversion tracking and attribution.
- Work closely with creative and content teams to seamlessly execute Paid Search campaigns.
- Measure and improve key performance indicators such as Impressions, CTR, CPC,
Conversion, Lead Quality, Spend, etc.
- Learn the business. Understand services to build effective keyword/campaign strategies with team.
- Lead and mentor a team to develop their individual growth and success.
- Responsible for crafting and implementing PPC strategy for clients.
- Optimize campaigns using Web Analytics tools and provide insights to clients.
- Communicate any roadblocks in the performance of campaigns.
- To lead client calls and present reports on a weekly basis.
- Support pitches and any productization initiatives.
- Must have good client communication skills.
Requirements
- Proficiency with ad platforms such as Google, Facebook, LinkedIn
- Outstanding ability to think creatively and identify and resolve problems.
- Ability to clearly and effectively articulate thoughts and points.
- Excellent analytical, organizational, project management and time management skills.
- Understanding of performance marketing best practices and current trends.
- General passion and excitement towards the Paid Search channel.
- Flexible to work in Indian hours.
- Must have worked in a digital marketing agency.
- 5+ years of Digital Marketing Experience
- 3+ Years of Agency Experience
- Google Ads / Facebook Ads Certified
Job Type: Full-time
Salary: ₹360,000.00 - ₹750,000.00 per year
Schedule:
Ability to commute/relocate:
- Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Experience:
- total work: 4 years (Required)